Tailoring Character Strength Interventions for Different Populations (

Tailoring Character Strength Interventions for Different Populations (Students, Teams, Individuals)

Tailoring Character Strength Interventions for Different Populations (Students, Teams, Individuals)

Tailoring Character Strength Interventions for Different Populations (Students, Teams, Individuals)

Estimated reading time: 10–12 minutes


What You Will Learn

  • Why effective character-strength interventions should change according to population, setting, and intended outcome.

  • How strengths work differs for children and adolescents, workplace teams, and individual adults.

  • Why developmental level matters when introducing strengths to students.

  • Why team interventions must address relationships and systems, not simply combine individual profiles.

  • How individual programs can be personalized around goals, challenges, and context.

  • What newer research reveals about who benefits from particular strengths interventions.

  • How to adapt language, activities, duration, and measurement without losing the intervention’s core purpose.


What Does Tailoring a Character-Strength Intervention Mean?

The 24 character strengths grouped under six virtues. Original symbols © VIA Institute on Character.
The 24 character strengths grouped under six virtues. Original symbols © VIA Institute on Character.

Character-strength interventions are structured activities that help people recognize positive capacities and apply them in everyday situations. Tailoring means adapting the goal, activity, language, support, and evaluation to the people taking part. A twelve-year-old student, a workplace team, and an individual coaching client may all explore curiosity, but they have different needs and opportunities to express it. Changing the example alone is therefore insufficient. The program should start with what participants want to change and what their environment makes possible.

Research supports trying some strengths practices, but the evidence varies across activities and outcomes. A benefit observed in one group does not establish that the same exercise will suit every participant. Improved well-being also does not necessarily mean that the targeted strength changed. Tailoring therefore begins with three questions: Who is participating, what matters to them, and what can realistically be practiced here?


Students Need Developmentally Appropriate Exploration, Not Early Labeling

Schools are natural settings for strengths work because students are still developing language for identity, values, relationships, and competence. Character strengths can give students a positive vocabulary for qualities that are often overlooked by conventional academic evaluation. A teacher can recognize perseverance in a student who keeps revising difficult work, kindness in someone who notices an isolated classmate, or curiosity in a child whose questions extend beyond the lesson. This broader vocabulary can help young people understand that success and character are not defined solely by grades or performance.

At the same time, student strengths should not become fixed labels. Telling a ten-year-old that creativity is “their strength” while self-regulation ranks near the bottom can unintentionally turn a temporary self-report pattern into identity. Children and adolescents are developing rapidly, and schools should encourage exploration of the entire strengths repertoire rather than implying that students should specialize permanently in their current highest scores. Activities can therefore combine recognition of existing strengths with opportunities to develop lesser-used ones. Younger students may benefit from stories, drawings, classroom examples, games, and strengths spotting; adolescents can engage more deeply with reflection, strengths dilemmas, goal-setting, and questions about when strengths help or become difficult to use wisely.

A 2025 quasi-experimental field study involved 549 fifth- and sixth-grade students in South Korea. Across the full sample, strengths activities did not outperform the active comparison program. Analyses suggested that students with lower school adjustment gained more in autonomy and competence when practicing less prominent strengths. This is a promising finding requiring further testing, not a rule for assigning every student to a program. It encourages attention to needs rather than assuming that practicing the highest-ranked strengths is always best.


School-Based Strengths Work Should Live Inside the Environment

A school intervention is also unlikely to succeed if strengths language appears during a workshop and disappears immediately afterward. Integration does not mean turning every lesson into positive psychology. It means giving students repeated opportunities to recognize and apply strengths in meaningful settings. Literature classes can explore characters’ competing strengths, group projects can invite reflection on teamwork and fairness, and teachers can give behavioral feedback such as “You kept testing different approaches even after the first one failed; that was perseverance in action.”

The environment itself matters just as much. A school cannot teach curiosity while discouraging questions, celebrate bravery while punishing respectful disagreement, or promote kindness while tolerating bullying. Strengths programs should therefore be considered alongside classroom climate, teacher behavior, peer relationships, academic pressures, and student support. The goal is not merely for students to memorize 24 character strengths but to gain more ways of understanding and navigating the social and academic situations they actually face.

Measurement should also match the developmental goal. If a program aims to improve classroom engagement, assess engagement rather than assuming that an increase in knowledge of strengths constitutes success. If the aim is peer connection, examine relationship outcomes. A student enjoying a strengths activity is useful feedback, but enjoyment alone does not establish that the intervention achieved its purpose.


Teams Require a Relational, Not Merely Individual, Approach

Teams present a fundamentally different challenge because the unit of interest is partly collective. A workplace team is not simply several individuals standing beside one another with different VIA profiles. Members depend on one another, occupy different roles, operate under shared deadlines, report to leaders, and work within organizational structures that can either enable or restrict strengths use. A team intervention therefore needs to examine how strengths interact, not merely which strengths each person possesses.

Strengths mapping can be a useful starting point when treated carefully. Team members might discuss which qualities they rely on during planning, conflict, innovation, execution, or crisis. A highly creative team may generate possibilities rapidly while needing more prudence or perseverance during implementation. A group rich in leadership may still struggle if multiple people compete to direct the work rather than using teamwork and humility. These are hypotheses for discussion rather than mathematical conclusions from a strengths chart. Teams should never assign someone permanently to a role merely because a questionnaire suggests that one strength ranks highly.

The most useful team exercises connect strengths to real work. Instead of discussing teamwork abstractly, participants can examine a recent project and identify which behaviors supported collaboration and which were missing. During a difficult decision, the group might ask what fairness, judgment, perspective, or bravery would look like in that specific situation. Strengths appreciation can also improve recognition by encouraging colleagues to identify concrete examples of valuable contributions, rather than offering generic praise.


Workplace Evidence Calls for Modest Claims

Strengths use at work is associated with engagement, job satisfaction, and well-being, but intervention results are mixed. A 2024 employee study found that several comparisons with control conditions were not statistically significant. Some analyses showed better outcomes among people whose actual strengths use increased. Those associations do not by themselves establish that increased use caused the improvement. Programs should therefore track behavior and intended outcomes without promising that a workshop will transform a team.

That distinction has practical implications for team programs. A one-day workshop in which everyone receives a strengths profile is unlikely to transform collaboration on its own. Teams need repeated opportunities to use the language in real tasks, review what happened, and decide whether the practice was useful. Managers also need to distinguish between a strengths problem and a systems problem. Chronic understaffing, unclear authority, unreasonable workloads, harassment, or poor organizational design cannot be corrected by asking employees to use more perseverance, hope, or teamwork.

A strengths-based team intervention is most credible when it increases options without individualizing organizational dysfunction. It can help people recognize contributions, coordinate abilities, communicate more precisely, and experiment with new behaviors. It should not become a way of explaining why employees need to adapt indefinitely to conditions the organization itself should change.


Individuals Need Personalization Around Goals, Not Just Profiles

Individual strengths interventions offer the greatest opportunity for personalization because the program can begin with the participant’s own goals, difficulties, values, and environment. The VIA Survey can help identify potentially important qualities, but the practitioner should also explore where the person already uses those strengths, which situations make them difficult to access, and whether some lesser strengths need development. A coaching client seeking promotion may need different strengths work from someone rebuilding social connection after relocation, even if their VIA profiles look nearly identical.

For individuals, one of the most useful strategies is to begin with a real goal and work backward. If someone wants to have a difficult conversation, bravery may support initiating it, social intelligence may shape timing and language, fairness may help consider competing perspectives, and self-regulation may help maintain the conversation when emotions rise. Strengths become practical resources rather than abstract qualities. Progress can then be evaluated through behavior: Was the conversation initiated? Was the goal advanced? What helped, and what needs adjustment?

Classic individual exercises remain useful when they serve that broader purpose. Using a signature strength in a new way has accumulated experimental support, and more recent randomized research suggests that strengths-based habits and novel applications can improve aspects of well-being. Yet individual work should not assume that using the strongest qualities is always best. Trials comparing signature strengths with lesser strengths have shown benefits in both conditions, and recent meta-analytic evidence suggests that some specific strength interventions currently have much stronger empirical support than others.


Therapy and Coaching Require Different Boundaries

Personalization also means recognizing whether the setting is coaching, psychotherapy, education, or self-development. A coach can help someone apply strengths to goals and performance while remaining alert to issues that require clinical expertise. A therapist may integrate strengths into evidence-based treatment without replacing assessment or treatment of depression, anxiety, trauma-related symptoms, or other mental health concerns. A self-guided program should be even more cautious about making clinical promises.

Strengths can be especially valuable when people have begun defining themselves almost entirely through a difficulty. A client with anxiety also possesses judgment, kindness, creativity, perseverance, or perspective. Naming those resources can broaden the therapeutic narrative. But positive qualities should not be used to minimize distress. Telling someone with significant depression to “use more gratitude” is not strengths-based care; it is an oversimplification of a clinical problem.


Tailor the Language, Delivery, and Degree of Choice

Population tailoring also involves how the intervention is communicated. Children generally benefit from concrete language and behavioral examples. Teams often need language connected to roles, decisions, collaboration, and outcomes. Individual coaching or therapy can tolerate more introspective exploration. Even the same strength may need different explanation. Bravery for a child might involve trying something difficult despite nervousness; in a workplace it might involve raising a risk the group is avoiding; in individual therapy it might involve approaching something previously avoided.

Cultural adaptation matters as well. Character strengths show considerable cross-cultural recognition, but the preferred expression of those strengths differs. Leadership may involve visible direction in one setting and quiet responsibility in another. Humility, teamwork, honesty, independence, and respect for hierarchy carry different meanings across communities. Tailoring should therefore preserve the underlying strength while allowing culturally appropriate behavior rather than imposing one style as the ideal expression.

Participant choice is equally important. People are more likely to engage when an intervention feels relevant rather than imposed. Offering a limited menu of exercises, allowing participants to select strengths connected to their goals, and inviting feedback about what fits can make programs more responsive without abandoning structure.


Measure Different Outcomes for Different Populations

Because the populations differ, evaluation should differ too. A student program might measure school engagement, peer relationships, competence, or well-being. A team program could examine collaboration, strengths use, engagement, role clarity, or specific performance indicators. An individual intervention might measure goal progress, life satisfaction, strengths use, or a carefully chosen psychological outcome relevant to the program’s purpose.

The VIA Survey itself should not automatically become the primary outcome. If participants become more aware of gratitude but their goal was improved teamwork, the program has not necessarily succeeded. Likewise, a post-program increase in one strength does not prove that classroom performance or mental health improved. Measurement should follow the intervention’s theory of change.

Follow-up also matters. Many strengths exercises produce immediate enthusiasm, but the more meaningful question is whether behavior changes after the workshop ends. A short follow-up several weeks later can reveal whether participants still use the practices and whether any improvements were maintained.


Designing for the People Taking Part

A useful program starts with its participants and a meaningful goal. Choose an activity they can realistically try, provide appropriate support, and decide how its value will be reviewed. Follow-up may reveal a need to change the exercise, offer additional help, or address the environment. Success depends on usefulness in participants’ lives, rather than simply completing the sessions.



Symbol credit

Original character-strength symbols in this series © VIA Institute on Character. The blue-glass illustrations are artistic adaptations of these symbols, prepared for Biri Publishing. Explore the character strengths and virtues map.

References

  • Bratty, A. J., & Dennis, N. C. (2024). The efficacy of employee strengths interventions on desirable workplace outcomes. Current Psychology, 43, 16514–16532.
  • Cebolla, A., Fernández-Castilla, B., Lecuona, O., et al. (2026). Efficacy of cultivating human strengths and virtues on well-being: A one-stage meta-analytic structural equation modeling approach. Clinical Psychology Review, 124, 102692.
  • Cebolla, A., Navarro-Siurana, J., Galante, J., et al. (2025). A synthesis of randomized controlled trials on psychological interventions fostering strengths and virtues: Evidence from 21 systematic reviews. Applied Psychology: Health and Well-Being, 17(4), e70069.
  • Kim, B., & Shin, J. (2025). School adjustment moderates character strengths interventions in Korean elementary schools. International Journal of Applied Positive Psychology, 10, Article 68.
  • Miglianico, M., Dubreuil, P., Miquelon, P., Bakker, A. B., & Martin-Krumm, C. (2020). Strength use in the workplace: A literature review. Journal of Happiness Studies, 21, 737–764.
  • Niemiec, R. M. (2018). Character Strengths Interventions: A Field Guide for Practitioners. Hogrefe.
  • Peterson, C., & Seligman, M. E. P. (2004). Character Strengths and Virtues: A Handbook and Classification. Oxford University Press.
  • Quinlan, D. M., Swain, N., & Vella-Brodrick, D. A. (2012). Character strengths interventions: Building on what we know for improved outcomes. Journal of Happiness Studies, 13(6), 1145–1163.
  • Seligman, M. E. P., Steen, T. A., Park, N., & Peterson, C. (2005). Positive psychology progress: Empirical validation of interventions. American Psychologist, 60(5), 410–421.

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